Why do women wear black?


Black is everyone’s default colour is seems

After a long weekend away with the girls, when much of the hotel room was strewn with black clothing, I started to ask the girls why they had opted for so much black when I know how incredible they look in other colours. The girls wanted to dress up and look special and had brought a selection of little black dresses. Whilst they looked great I know they can look awesome when they wear the best colours to suit their natural colourings. So why the black?

Is Black Slimming?

First and foremost in their minds and for many women, is that black is slimming. Whilst there is no denying black can be slimming if in the right shape and fabric for you, but more importantly any dark colour is slimming, it doesn’t have to be black. Dark colours absorb the light and thus are slimming, it doesn’t have to be black. In fact, black can make you look fuller in the face if your natural colour characteristics are not bright, dark and cool. This is due the shadow that black can give you under the chin, giving the appearance of a double chin, if it overpowers your complexion. Something to be aware of ladies when selecting black up close to the face.

Everyone looks good in black, don’t they?

Black can in fact be extremely ageing. It can drain the colour from your face so you look less radiant. It can make your complexion look uneven, which is ageing on your skin. It can cast shadows which will not be flattering. It can make your skin tone look dull and tired. We tend to not take too much notice what effect a colour has on our face and so you may not have noticed previously the effect wearing black has on your complexion. Wearing the best colours to suit your skin tone can make your skin look fresh, radiant and younger.

Everything comes in black!

Frustratingly this is indeed true. There is more choice of black items but that is because there is more demand for black. If we bought less black and purchased more colours, more coloured garments would be produced and less black, it is that never ending circle. However, there is still plenty of colour available, but it may take a little more effort to find, but when you do… wow! How amazing does it look? How many compliments do you get? For a little more effort you get huge returns.

It is easy to wear black.

If your wardrobe is predominantly black of course it is easy. Is ‘easy’ always good though? It is predictable and can be regarded as safe. Making a great first impression involves thought and preparation. Go for the wow factor, not for ‘easy’, you are with it! You never know who you may meet! If black monopolises your wardrobe, add a pop of colour with some accessories. http://www.topshop.com/en/tsuk/product/bags-accessories-1702216/scarves-465/sheepskin-stole-by-marquesalmeida-x-topshop-3417415?bi=1&ps=20

pink stole

Be The Best You

Even if black suits your skin tone, wearing colour can be so much more empowering. Colour makes you look and feel good. It can reflect your mood and personality. Wearing colour will get you noticed, make you memorable and you will certainly receive more compliments. In a sea of black you will stand out in a room if you opt for a colour that makes you look the best version of you.

Be confident with colour, be yourself, be the best you!